We helped Namma Bengaluru Aquarium, a public aquarium, achieve a remarkable 200% increase in footfall and significantly boosted their brand awareness and public reach.
Overview
Namma Bengaluru Aquarium, a newly launched public aquarium, sought to establish itself as a trusted and engaging destination for locals and tourists alike. Situated in the heart of Bangalore, the aquarium showcases a diverse range of marine life, aiming to educate and entertain visitors of all ages. To achieve this, they needed a strong digital presence and effective marketing strategies to drive footfall and enhance brand visibility.
The Challenge
As a new entrant in the public attraction and tourism sector, Namma Bengaluru Aquarium faced the challenge of building trust and credibility among the public. They needed to attract visitors and create a memorable experience that would encourage repeat visits and positive word-of-mouth. The key objectives were to: - Drive significant footfall to the aquarium. - Build brand awareness and establish a strong public presence. - Leverage digital channels to reach a broad audience.