Launching Customized Luxury Apple Products with Impactful Marketing Strategies

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Instagram

Craft by Merlin, renowned for its customized luxury Apple products, partnered with us to create a powerful launch strategy for their bespoke iPhones and AirPods. Our mission was to develop and execute a comprehensive marketing campaign that would elevate their brand visibility, drive significant website traffic, and double their sales. Through meticulously crafted creatives, targeted performance marketing, and strategic social media advertising, we ensured a successful market entry and established Craft by Merlin as a leader in the luxury tech accessories space.

Rakesh

"LifeDesigner scaled our branding, UI/UX, marketing, and launch from 0 to 1 with incredible precision and creativity. Their end-to-end services transformed our vision into reality, driving significant traffic and doubling our sales. We are thrilled with the results and the strong foundation they've built for our brand."

Brand Manager

Rakesh

Brand Manager

Overview

Craft by Merlin specializes in customized luxury Apple products, offering personalized and premium designs for iPhones and AirPods. The brand focuses on providing a unique and high-quality experience to customers seeking exclusive and luxury tech accessories. To achieve a successful launch and establish a strong market presence, Craft by Merlin required a strategic marketing approach to drive traffic, boost sales, and enhance brand recognition.

Launch Campaign Development

Creative Design and Execution

The Challenge

Entering the competitive market of luxury tech accessories, Craft by Merlin faced the challenge of standing out and attracting a discerning customer base. The key objectives were to: - Successfully launch the brand and its product line. - Increase website traffic and boost online sales. - Establish a strong and recognizable brand presence in the luxury tech market.

Our Approach

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Launch Campaign Development

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Launch Campaign Development

01

Launch Campaign Development

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Creative Design and Execution

02

Creative Design and Execution

02

Creative Design and Execution

Results

Increase in Traffic and Sales

Our strategic efforts resulted in significant achievements for Craft by Merlin. The targeted campaigns and compelling creatives led to a substantial 30% increase in website traffic, attracting more potential customers to explore the luxury product offerings

Increase in Traffic and Sales

Sales Double via Social Media Campaigns

Additionally, our performance marketing and social media advertising strategies successfully doubled the number of orders, leading to a 2x increase in sales.

Sales Double via Social Media Campaigns

Additionally, our performance marketing and social media advertising strategies successfully doubled the number of orders, leading to a 2x increase in sales.

Sales Double via Social Media Campaigns

Additionally, our performance marketing and social media advertising strategies successfully doubled the number of orders, leading to a 2x increase in sales.

Enhance Brand Recognition

The comprehensive launch campaign not only established Craft by Merlin as a prominent player in the luxury tech accessories market but also enhanced brand recognition and customer loyalty.

Enhance Brand Recognition

The comprehensive launch campaign not only established Craft by Merlin as a prominent player in the luxury tech accessories market but also enhanced brand recognition and customer loyalty.

Enhance Brand Recognition

The comprehensive launch campaign not only established Craft by Merlin as a prominent player in the luxury tech accessories market but also enhanced brand recognition and customer loyalty.

Client

Craft by Merlin

Industry

D2C | Luxury Tech Accessories

Service

SMM | PPC

Duration

6 months

Achievements

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